Kanye West takes over the Pornhub Awards and debuts new song with Lil Pump

He took full creative control…

Kanye West was the creative director at the inaugural Pornhub Awards last night – taking full creative control of the ceremony.

The Los Angeles event saw Kanye providing the wardrobe and styling for all the presenters, before he later took to the stage for his own performance.

His involvement also extended to the trophies – which saw recipients being handed a phallic statuette which had been personally designed by the rapper.

“Kanye has designed a bespoke erotica-inspired award statue for each of tonight’s unique categories. In line with the futurist theme, the award statues represent imagined alien sex toys”, an official release from the awards stated.

But amid his unexpected involvement, the ceremony also provided Kanye with the chance to debut ‘I Love It’, a new collaboration with Lil Pump. The track was debuted alongside a music video directed by Spike Jonze. Check it out below.

Kanye’s involvement comes after he admitted being a huge fan of the pornography website during a TV appearance last month.

As the rapper was grilled by Jimmy Kimmel, the talk show host asked Kanye if having daughters had “changed your attitude toward women?”

He replied: “Nah, I still look at Pornhub and stuff”, before offering to explain his categories on the website.

In response, Pornhub offered him his own lifetime membership.

Last week, he was pictured in the studio with Chance The Rapper as they continue to record a joint album.

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